Toms River, New Jersey, United States of America 2011 Best Exterior Design Brand
In our opinion, the Cadillac CTS deserves at least 75 percent of the credit for securing this award. Yes, the big, bad Escalade is impossible to ignore and the SRX crossover is a nice interpretation of Cadillac’s current design ethos, but the CTS Sedan is the car that put Cadillac design on the map (this time around, anyway). Recently expanded to include sporty wagon and positively outrageous coupe versions, the CTS lineup features design that’s strong enough to lift an entire brand.
2011 Best Comfort Brand
The Cadillac lineup is far bolder and sportier than it was just a decade ago, but the Cadillac-comfort connection remains steadfast in the minds of car buyers. And even if its cars aren’t as soft and squishy as they were the first 100 years – Cadillac’s best-selling CTS is a bona-fide sports sedan — rich materials, fancy features and world-class interior design deliver 21st-century comfort.
2011 Best Interior Design Brand
One of three wins for the brand this year, Cadillac’s interior design award is a complement to its award for comfort. Rich in wood and leather, with classic details like double French stitching and modern touches like excellent LCD graphics, Cadillac interiors deliver a balance of comfort, quality and performance that’s in perfect harmony with the brand as a whole.